A savings group app that members stop using after a week
- The challenge
People sign up, then drop off at the contribution screen. The team suspects the design but has no evidence.
- What we do
We watch five members try to make a contribution, find two confusing steps and a fear about where the money goes, then redesign the flow and the reassurance copy.
- What changes
A tested prototype with a shorter flow, and a prioritised list your developers can build in the next sprint.




